ZHURI is the first interactive. Print magazine for creators and consumers of luxury African fashion, beauty, and travel. Using AR technology readers, can access digital content beyond what they see on the pages of….more


As seen at London Fashion Week S/S 2020, Nigerian fashion brand Duro Olowu showcased a strong collection of its signature mixed prints, vibrant hues and heritage fabrics. The collection is said to take inspiration from the travel sketchbooks of the artistic and stylish former muse of Picasso, Françoise Gilot. Each piece was just the right amount of flashy,

Co-founders Abrima Erwiah and Rosario Dawson at the brand's Fall Collection presentation A new class of key players in the African-made luxury fashion space have learned from the mistakes of precious stakeholders, and continue to evolve and build sustainable businesses, one of such brands leading the shift is Studio 189. The timing could not be any more perfect, as

I am partial to say that structured and angular clothing has never gone out of style. A tailored blazer, a sleek pump and a pencil skirt are all considered staples in a closet - whether for work wear or an evening out. The versatility of these classic pieces has inspired African fashion designers' bold takes on everyday wear

Nothing represents the rich culture and opulence of the African continent like the pieces crafted by Toronto-based designer, Omi Woods. As a jewelry enthusiast, (this is what I’m calling my borderline unhealthy obsession with jewelry), I am always on the hunt for fresh, unique, statement, high quality pieces and the Omi Woods brand ticks all my boxes, and

Swedish-Eritrean designer Selam Fessahaye was my fashion week favourite. For only debuting in 2018 she’s created such a cohesive collection with impressive elements within every look. I can see this brand going very far internationally, once it establishes.

A perfunctory action or gesture is one that is carried out with a minimum of effort or reflection, which quite aptly reflects the space African fashion has been given permission to occupy in the much larger sphere of fashion as a whole.

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